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Advertise on Antimoon

About Antimoon.com

Since 2001, Antimoon.com has provided advice and inspiration to people who are serious about improving their English. Most importantly, Antimoon publishes articles about the Antimoon Method, a set of principles and techniques for learning English effectively.

Antimoon’s unique language-learning philosophy has been the inspiration for such sites as All Japanese All The Time, Spanish Only and eTutor. Our articles have been translated by volunteers into 10 languages, such as Korean, Portuguese, Chinese, Polish and Italian.

Traffic information

  • 250,000 unique visitors / month*
  • 650,000 pageviews / month*

Demographics

  • 67% of visits from countries with high-income economies
  • % of visits from selected countries/regions: United States (33%), European Union (23%), United Kingdom (7.4%), India (5.6%), Canada (4.5%)
  • In our 2006 survey (309 responses), 82% of respondents said they were English learners (43% intermediate, 24% advanced, 16% beginner); 14% identified themselves as English teachers. 36% indicated that they had bought products online with a credit card.
* as reported by Google Analytics (Mar 2010)

Why advertise on Antimoon?

  • You reach 250,000 unique, ESL-targeted visitors per month
  • Clean, uncluttered site design enhances the perception of your brand
  • Only one ad unit per page, so your ad does not have to compete for attention with other advertisers

Inventory offered

  • One wide skyscraper (160 x 600 pixels) placed to the left of the content, directly below the site header (example).
  • On the homepage: One banner (468 x 60 pixels) above the site header (take a look).

Delivery and reporting

  • Ads can be targeted by section of site (e.g. main site, homepage, discussion forum) and/or by user location (IP geotargeting).
  • Delivery can be spread over a desired period of time.
  • Advertisers can specify the maximum number of times a given ad will be shown to a single user (frequency capping).
  • Advertisers can view independent reports (from Google) showing the number of delivered impressions and clicks.

Rates

We charge $2 per thousand impressions (CPM), with volume discounts. The minimum buy is $200.

Policies

We do not accept intrusive advertisements or advertisements for products and services that we do not believe to be useful to our audience. In particular, we do not allow advertisements which are misleading or overly distracting.

Contact

If you are interested in promoting your product or service on Antimoon, please send an e-mail to:

contact at antimoon dot com